Study reveals Seattle Kraken jerseys are the most popular in the NHL
A recent study analyzing the online demand for sports jerseys from 153 teams across major US professional leagues found the Seattle Kraken jersey is the most sought after in the NHL.
The study, conducted by t-shirt wholesaler ShirtMax, utilized Google Keyword Planner to evaluate average monthly search volumes for terms like «[team] jersey,» «[team] jersey sale,» and «[team] alternate jersey.» This research spanned across the NFL, NBA, MLB, NHL, and MLS.
The results were ranked to determine the most popular team jerseys in each state and across all major sports leagues nationwide.
Interestingly, the study also highlighted a growing trend of incorporating sports jerseys into streetwear fashion. Pinterest Trends data showed significant increases this summer in searches for «soccer jersey outfits» and «baseball jersey outfits,» rising by 120% and 98% respectively compared to last year.
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Despite the rising popularity of sports jerseys in fashion, NFL jerseys remain the most in-demand across the US, with NFL team jerseys topping searches in 44 states, including Florida, Texas, and New York.
MLB jerseys were the most popular in Illinois, Arizona, and Georgia, while NBA jerseys took the top spot in Massachusetts and Colorado. New Hampshire was the only state where NHL jerseys were the most searched.
**Most popular jerseys by sport:**
In the NHL, the Seattle Kraken jerseys lead the league in popularity, with an average monthly search volume of 19,153 across the US.
The Chicago Blackhawks follow with 16,858 average monthly searches, while the Boston Bruins rank third with 15,591.
In the NFL, the San Francisco 49ers boast the most popular jersey, with an average national monthly search volume of 67,198-the highest of any team in the study.
The Dallas Cowboys and Philadelphia Eagles rank second and third, with 51,593 and 45,000 average monthly searches, respectively.
For MLB, the Los Angeles Dodgers lead with 42,412 related searches each month. The Texas Rangers and Atlanta Braves follow with 33,389 and 31,263 searches, respectively.
In the NBA, the Los Angeles Lakers top the list with 39,985 average monthly searches. The Miami Heat and Denver Nuggets rank second and third, with 26,388 and 25,970 searches, respectively.
In MLS, while soccer jerseys are generally less searched than those in other leagues, the LA Galaxy lead with an average of 4,788 monthly searches. Atlanta United and Charlotte FC follow with 4,744 and 3,963 average searches.
Jordan Adair, CEO of ShirtMax, commented on the findings:
With the growing interest in sports-inspired urban fashion, and the influence of celebrities like Taylor Swift and Bella Hadid, the demand for team jerseys is expanding beyond just fans. However, for many, sports jerseys symbolize allegiance to their team, community, and passion for the sport. As the study suggests, NFL fans, in particular, seem to be the most passionate-and perhaps the most fashionable-among US sports enthusiasts.
Previously on KrakenLatest
| POLL |
12 AOUT | 15 ANSWERS Study reveals Seattle Kraken jerseys are the most popular in the NHL Do you own a Seattle Kraken jersey? |
| Yes | 12 | 80 % |
| No | 3 | 20 % |
| LIST OF POLLS |
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